Globosat play
Globosat Play: Building a Seamless 'Watch Anywhere' Experience For this project, I was responsible for developing and integrating the design system across the video product ecosystem. The goal was to create a unified 'watch anywhere' experience.
Redefining Streaming Across Platforms
Showcasing the versatility of Globosat Play across devices, this interface highlights a unified experience for mobile, tablet, and desktop users.
Unifying Design Systems Across Major Products
Globosat Play aimed to unify design systems from Globosat Play and Globoplay, providing users with a seamless and cohesive streaming experience.
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Key Market References
Inspiration drawn from leading market players like Netflix, Hulu, and Disney+ guided the development of a competitive and user-centered design system.
Key Architecture
The macro architecture introduces six key environments, designed to streamline navigation and deliver a consistent user experience across all platforms.
Multi-Platform Wireframes
Initial wireframes illustrating how the design adapts across mobile, web, and TV, focusing on reusability of components and platform consistency.
Content
After structuring the architecture, the Explore Page was designed to integrate the Globoplay design system, providing users with seamless navigation across multi-channel environments.
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The Design
The Explore Page, central to the project, aligned with the Globoplay design system to ensure a consistent experience across all platforms.
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Presentation
Extended its structure to the Channel Screens, ensuring consistency across all Globosat Play channels. The first implementation was implemented with GNT, one of Brazil's most popular channels.
Experience on TV
Components were adapted for TV to follow remote control usage guidelines, ensuring usability across all devices.
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Beyond the Platform
The live environment integrates a channel grid, enabling users to track future programming schedules and never miss their favorite content.
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Key Learnings
Throughout the project, we strengthened collaboration with stakeholders, refined the design system for cross-platform consistency, and achieved synergy between architecture and visual design. User testing validated assumptions and guided improvements, ensuring a seamless and user-centric experience.
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